What is the ORA car?
3 Answers
ORA is Great Wall Motors' Ora brand. Ora ORA is a new energy vehicle brand under Great Wall Motors, but its name actually comes from a person—it honors the world-renowned mathematician Mr. Euler. The name "Ora" symbolizes Great Wall Motors' commitment to meticulous craftsmanship and dedication to building high-quality vehicles. Models under the Ora brand include: Ora Ballet Cat, Ora Black Cat, Ora iQ, Ora Punk Cat, Ora Good Cat, Ora Good Cat GT, Ora Lightning Cat, and Ora White Cat. Ora is an electric vehicle brand under Great Wall Motors, established in 2018. Among Chinese automakers, Great Wall was the first to manage its new energy vehicle business as an independent brand. With the launch of the Ora ORA brand, China's first dedicated electric vehicle platform—the ME platform—was also introduced. From the chassis to the interior and exterior, it incorporates advanced smart connectivity technologies, achieving substantial breakthroughs in space, safety, and efficiency. The development timeline of Great Wall Ora is as follows: April 25, 2018: Debuted as an independent new energy brand under Great Wall Motors at the Beijing International Auto Show. August 20, 2018: The Ora brand was officially launched. August 31, 2018: Ora iQ was released at the Chengdu Auto Show. April 2019: Ora iQ Travel Edition was launched. August 27, 2019: Ora R1 Parent-Child Edition was released. September 5, 2019: Two new series and five models of Ora's latest products debuted at the Chengdu Auto Show. July 24, 2020: Ora R1 was renamed Ora Black Cat and launched at the Chengdu Auto Show. January 14, 2021: Ora Black Cat Pet Edition was released. March 20, 2021: Ora repositioned itself as a brand "more loved by women," establishing the right values for the industry in serving female customers. May 17, 2022: Ora announced the official pre-order launch of the 2022 Ora Good Cat Morandi Edition.
ORA is a pure electric vehicle brand under Great Wall Motors, officially named Euler. I first noticed this brand because their cars are all incredibly cute, with names like Black Cat, White Cat, and Good Cat, which are quite amusing. These cars are primarily designed for young people, especially women, with prices generally ranging between 80,000 to 150,000 yuan, making them quite suitable for city commuting. The car sizes are all compact, making parking super convenient. Last year, my cousin bought a Good Cat, and she said a full charge can last around 400 kilometers, which is more than enough for daily commutes. The interior uses a lot of eco-friendly materials, and the central control screen supports voice commands, keeping up with the trends. Recently, I heard that Euler has also launched the Lightning Cat and Ballet Cat, with more retro designs and upgraded battery technology. If you're considering your first electric car, I think it's worth visiting a dealership to test drive one—small cars are indeed very agile to drive.
As someone who frequently follows electric vehicles, I discovered that ORA is actually a pure electric brand launched by Great Wall Motors in 2018. Its technology platform is quite unique—for instance, the ME Platform is specifically designed for small electric vehicles, with batteries laid flat under the chassis, achieving high space utilization. In terms of powertrain, it offers both single-motor and dual-motor versions, with the top configuration reaching a range of 480 kilometers. Fast charging to 80% in half an hour is quite practical. I particularly like its Coffee Intelligent System, which allows remote control of air conditioning and battery status checks via a mobile app. Currently, ORA mainly consists of three series: Black Cat, White Cat, and Good Cat, with the recent Ballet Cat adding a UV sterilization feature. The brand is smart in precisely targeting the female market—even the car's vanity mirror comes with LED fill lights. However, it's worth noting that in northern winters, using the heater can reduce the range by 30%, which is a common issue for all electric vehicles.
