What is the meaning of the new Hongqi logo?

1 Answers
StBradley
07/29/25 12:17pm
The concept originates from the red flag fluttering in the wind, symbolizing the uplifting and progressive spirit of Hongqi. The logo combines gold and red colors, reflecting Chinese characteristics and sophistication; the symmetrical red flags signify the brand's triumphant success; while the latitude and longitude lines represent the new era of interconnectedness. The new Hongqi logo will be featured on the steering wheels and wheel hubs of Hongqi models. Additional Information: The new 'Pride of the Nation' full-length flag emblem will replace the original sunflower logo. Its design is inspired by the red flag waving in the wind, embodying the relentless and progressive spirit of Hongqi. The Hongqi brand is not merely an automobile brand, and FAW Hongqi is not just a car manufacturer calculating sales and profits—its existence holds far greater significance.
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