What is the history of the Buick brand?
1 Answers
Below is the history of the Buick brand: 1. Buick is an automobile brand marketed by General Motors in the United States, Canada, and China. It is sold in North America, China, CIS countries, and the Middle East. 2. On May 19, 1904, David Dunbar Buick founded the Buick Motor Company in the United States with the help of the Briscoe brothers, but the company soon fell into financial difficulties. 3. In the second half of 1904, a carriage manufacturer, William C. Durant, recognized the great potential of Buick and decisively purchased the company. In 1908, General Motors was established, and the Buick brand was retained as the cornerstone for the new company's expansion. The company then began to prosper and achieved the highest annual automobile production in the United States. 4. In 1908, Buick's production reached 8,820 vehicles, ranking first in the United States. In the same year, General Motors was formed with Buick Motor Company at its core. As General Motors expanded, the Buick division became the company's second-largest division, primarily designing and manufacturing mid-range family cars. Buick's sales ranked third within General Motors.