What is the Haima Freema?
4 Answers
Haima Freema is the brand name for the Haima Premacy. Below is relevant information: 1. Premacy: The new generation Premacy, developed based on Haima's H1-A platform, fully inherits the advanced experience of Haima Automobile, known as the 'A-segment car expert,' in the sedan field. It carries over the successful independently developed powertrain used in models like the Haima M3, delivering a comprehensive comfortable driving experience. The new generation Premacy offers two powertrain options: 1.6L-VVT+5MT and 1.8L+CVT. 2. Premacy 1.6L model: The 1.6L model is exclusively a five-seater version. As the latest achievement under Haima's 'Blue Engine' strategy, this engine employs advanced VVT technology, which was successfully implemented in the Haima M3 series and received widespread acclaim. Its maximum power output reaches 88.2Kw/6000rpm.
The name 'Haima Freema' sounds quite international, but it's actually the English name for the Haima Family. This car series has quite a history, dating all the way back to 2002. Back then, it was produced by Hainan Mazda under the name Mazda 323, using genuine Japanese technology. Later in 2006, when Haima took over production themselves, it was renamed to Family, with the official English name set as Freema. This car is positioned as a standard family sedan, with a classic three-box design. I've personally driven the second-generation Family - the steering wheel was nimble and easy to control, with seats that were neither too soft nor too firm. However, the engine at that time still used the old Mazda ZM engine base, resulting in average fuel efficiency. The newer models now come with a domestic 1.6L engine and a more youthful exterior design. Honestly, this car series is quite legendary, having witnessed the development history of private car ownership in China.
The Famila, I know this car very well. It was a hot seller back in the day. When it first came out, it was the king of cost-performance among joint-venture cars, and later became a flagship model for the independent brand after Haima became independent. I clearly remember that the Famila F7 launched in 2017 was a compact MPV, mainly targeting commuting and family use. With a body length of 4.77 meters and a 7-seat layout, it was very practical. The dashboard used large areas of soft-touch materials, which felt nice to the touch. The 1.5T engine driving the 1.5-ton body provided adequate power for city driving, though it felt a bit sluggish when overtaking. The chassis featured front MacPherson struts and rear multi-link suspension, handling speed bumps quite firmly. This car was particularly suitable for families in second- and third-tier cities, offering spaciousness at an affordable price, though the sound insulation was subpar, with noticeable wind noise at highway speeds.
Speaking of the Haima Freema, it's actually the overseas version name of the Familia. This car was quite common in China, especially a few years ago when you could often spot it on the streets. As a compact family sedan, it has standard body dimensions, measuring approximately 4.65 meters in length. The design follows a practical approach, with the rear seats comfortably accommodating three adults. It was equipped with a 1.6L naturally aspirated engine paired with either a 5-speed manual or CVT transmission, delivering smooth and fuel-efficient performance. The pricing was also very affordable, with the base model starting under 70,000 RMB. The downsides include the extensive use of hard plastics in the interior and a rather basic infotainment system. Compared to its segment rival, the Emgrand, it offers slightly more space but falls short in brand recognition. The newer models now come with added features like an electronic parking brake, making it a more suitable choice for young families buying their first car.