What is the domineering slogan of Hongqi cars?
3 Answers
The slogan of Hongqi cars is "Hongqi Makes Dreams Fly". Here is additional information: 1. The brand philosophy of the new Hongqi: Chinese new noble and refined elegance. The new Hongqi will highlight the concepts of "new nobility", "new refinement", and "new sentiment", deeply integrating China's excellent culture with world advanced culture, modern fashion design, cutting-edge technology, and meticulous emotional experiences to create outstanding products and services. 2. The target customers of the new Hongqi: Chinese new noble sentiment individuals. The strategic goal of the new Hongqi is to build it into a "new noble brand" that is "China's first and world-famous", meeting consumers' pursuit of a "beautiful life and wonderful travel" in the new era, and shouldering the historical mission of strengthening China's automotive industry.
The slogans of the Hongqi luxury car brand really resonate with me! The earliest one I heard was 'Hongqi, the Ceremonial Car for the World'—it's so powerful and perfectly captures the prestige of a state limousine. Later, they introduced 'Let the Dream Soar,' condensing the aspirations of Chinese manufacturing into just five words. Every time I see a Hongqi on the road paired with the tagline 'Chinese Neo-Luxury Delicacy' from their ads, it fills me with pride. These slogans aren’t just bold; they’re infused with national pride, as if declaring that our homegrown luxury cars are on par with those from Europe and America. Personally, the most moving one is the Hongqi L5’s 'Honoring Distinguished Guests Worldwide'—you can tell just by hearing it that this car exudes the aura of a vehicle fit for hosting foreign dignitaries!
As a veteran car enthusiast, I particularly love Hongqi's classic slogan 'Hongqi, the Ceremonial Car of the World.' These six words are both concise and powerful, perfectly capturing Hongqi's heritage as the national ceremonial vehicle. Their current main slogan is 'Let Dreams Fly,' which emphasizes the brand's youthful pursuit of ideals. But when it comes to the most impressive, it has to be the lengthy phrase 'Chinese Neo-Luxury Delicacy' from the H9 launch event—it sounds incredibly bold. These slogans showcase Hongqi's regal demeanor from different angles, preserving the traditional DNA of a national car while embracing the vision of a new era. People who drive a Hongqi naturally exude the confidence that 'my car represents the pinnacle of Chinese manufacturing!'
