What is the difference between Chevrolet's black emblem and gold emblem?
3 Answers
Chevrolet does not have a black emblem; it has always been a gold emblem. Here are the relevant details: 1. Initially, the Chevrolet gold emblem was used on high-performance vehicles. In recent years, it has become more mainstream. In 2017, Chevrolet tested the waters by releasing one black-emblem version of the Equinox RS, which received positive feedback. By the 2018 model year, the number of RS models increased to five. However, this RS version has no connection to racing tracks; the differences from the standard version are only in exterior and interior details. 2. The Chevrolet emblem features a stylized bowtie, symbolizing the brand's elegance, grandeur, and sophistication. The word 'Chevrolet' is derived from the name of Swiss race car driver and engineer Louis Chevrolet. 3. There have been many speculations about how the Chevrolet 'Gold Bowtie' emblem came to be, and the story behind it may forever remain a mystery. The most widely circulated and romantic version of the story is associated with William Durant.
I've researched Chevrolet's Black and Yellow badges. The Black badge represents high-performance versions like the Camaro SS, featuring a fully blacked-out treatment with cool black wheels and grille, plus a significant power boost—upgrading from a 2.0T engine to a 6.2L V8. The Yellow badge typically indicates base models or older taxis, with ordinary configurations and nothing special—a basic 1.5L engine suffices. Black badge seats even include sporty details like red stitching, while Yellow badges come with basic cloth seats. Price-wise, Black badge models cost at least 40,000-50,000 yuan more, but young people save up to go for the Black badge—it's head-turning and adds prestige when driving out.
I specifically asked the salesperson at the 4S dealership before, the Chevrolet Black Label belongs to the top-tier sports version, such as the Equinox RS Black Label edition. The emblems and wheels are all blacked out, it shifts gears quickly with strong acceleration, and the seats offer better support compared to the regular version. The Yellow Label is the entry-level base model, sometimes used as taxi identifiers in some regions, featuring cloth seats and no sunroof—fuel-efficient but a bit unstable at high speeds. The Black Label interior has carbon fiber textures, while the Yellow Label comes with hard plastic. For family use prioritizing affordability, I’d recommend the Yellow Label; if you’re after driving pleasure, it’s worth upgrading to the Black Label.
