What is the Difference Between Buying a Car from a 4S Store and a Car Dealership?
1 Answers
Differences between buying a car from a 4S store and a car dealership: 1. Different brands: A 4S store is an authorized dealer of a specific brand and can only sell cars of that single brand authorized by the manufacturer; car dealerships lack manufacturer certification and are not limited to selling a particular brand, offering a wide range of models. 2. Different after-sales services: A 4S store integrates car sales, maintenance, parts, and information services; car dealerships require customers to use warranty certificates for maintenance and repairs at any 4S store of the corresponding brand. To meet the annual sales targets set by car manufacturers and earn rebates, 4S stores often wholesale some cars to car dealerships, commonly known as secondary dealers. These comprehensive car sales stores have lower operating costs and can profit through high sales volume at low margins, so their prices are generally cheaper than those of 4S stores.