What is the Difference Between an Automobile Sales Service Company and a 4S Store?

[Adriel]

The differences between an automobile sales service company and a 4S store are as follows: 1. Vehicle variety: Most automobile sales companies offer a wide range of vehicles, including various brands and models, but the specific models and configurations for each brand may not be very comprehensive. In contrast, a 4S store sells only one brand of vehicles, and the available models for the same car are much more numerous compared to automobile sales companies. 2. Vehicle pricing: Since automobile sales companies eliminate the involvement of middlemen, their car prices are generally lower compared to 4S stores. Conversely, 4S stores tend to have higher vehicle prices. 3. Service and environment: Staff at 4S stores undergo systematic training, resulting in better service quality compared to automobile sales companies. Additionally, 4S stores are built by dealers according to the standards set by automobile manufacturers, featuring uniform interior and exterior designs. These stores require substantial investments, often amounting to tens of millions, offering luxurious, impressive, and comfortable environments.