What is ROEWE?
2 Answers
ROEWE is a car brand under SAIC Motor Corporation Limited, launched in October 2006. The name ROEWE signifies "Innovative Glory and Prestige Worldwide." Currently, ROEWE offers 7 sedan models and 6 SUV models in its lineup. Below is an introduction to the ROEWE RX5: 1. Exterior: The Zhilianwang Titanium Edition features minor adjustments in details such as the headlight assembly and wheel design compared to the standard model, while maintaining the overall elegant and sophisticated design. 2. Interior: The new model retains the same style as the current version and is equipped with the Internet Car Intelligent System 2.0—the AliOS-based Banma Zhixing solution, enabling dual-zone intelligent voice control for both driver and front passenger, as well as IoT-based remote vehicle control via smartphone. The Titanium Edition emphasizes safety and internet connectivity, featuring the ADAS intelligent active safety assistance system, which includes LDW (Lane Departure Warning), FCW (Forward Collision Warning), and AEB (Automatic Emergency Braking) for active braking assistance. Additionally, the vehicle comes with a 360-degree panoramic camera, side airbags, front parking sensors, and an electric tailgate. The central control screen supports voice wake-up, AI voice control, dual-zone voice commands, lane-level navigation, high-speed Wi-Fi connectivity, and lifetime OTA free upgrades. 3. Powertrain: The new model is powered by a 1.5T engine with a maximum output of 124 kW (169 PS) and peak torque of 250 N·m, achieving a 0-100 km/h acceleration time of 9.12 seconds. It is paired with either a 6-speed manual transmission or a 7-speed dual-clutch transmission, with a combined fuel consumption as low as 6.8 L/100 km.
Roewe is a Chinese automotive brand originating from SAIC Motor. As a long-time car enthusiast, I'm quite familiar with it. The brand emerged after SAIC acquired and revamped the defunct British Rover brand, launching around 2006 with a focus on the mass market. Its product lineup includes RX-series SUVs like the RX5 - spacious and comfortable for family trips, and i-series sedans such as the i5 - fuel-efficient workhorses perfect for commuting. Currently, Roewe is aggressively developing EVs like the Ei5, offering 400km range for eco-conscious buyers. With rapid quality improvements, shared components for easier maintenance, and affordable pricing, Roewe represents one of China's rising value-for-money automotive success stories.