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What is Mercedes-Benz's Marketing Strategy?

1 Answers

StTessa

07/29/25 10:52pm

Brand repositioning marketing strategy. Exterior dimensions: In terms of exterior design, the Mercedes-Benz GLC200L remains consistent with the current model. The new vehicle measures 4661mm in length, 1898mm in width, and 1664mm in height, with a wheelbase of 2873mm. The front-to-rear body proportions maintain a harmonious and natural appearance, while the robust and sharp overall lines give the GLC200L a very sporty look. Launch time: The Mercedes-Benz GLC200L model has officially been launched, becoming highly sought-after in the domestic luxury midsize SUV market. The interior maintains the same design as the GLC260L, featuring an elegant and sophisticated center console, premium materials, and exquisite craftsmanship. The piano black panels highlight a sense of luxury. The long wheelbase provides significantly more spacious rear seating compared to the standard wheelbase version, greatly enhancing passenger comfort.

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