What is Genesis?
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Genesis is an international luxury automotive brand with a global market presence. Brand Introduction: Genesis is a luxury automotive brand designed for global markets, aiming to deliver dynamic and elegant vehicles to consumers. The brand was established in November 2015, with its headquarters in South Korea, and is available in overseas markets such as the United States, Canada, Australia, Russia, and the Middle East. Currently, Genesis offers a product lineup that includes sedans and SUVs, covering the entire spectrum from midsize to large luxury segments. Popular models include the flagship luxury sedan G90, the midsize luxury sedan G80, the compact luxury sedan G70, and the midsize luxury SUV GV80. As one of the highest-rated brands in the automotive industry, Genesis and its models have consistently won awards from third-party authoritative organizations such as Consumer Reports, J.D. Power, and AutoPacific for several consecutive years. Brand Culture: Genesis believes in innovation, just as its name suggests. The brand is convinced that every drive should be a journey of discovering the unknown. Distinctive innovative thinking and meticulous exploration are the essential paths for Genesis to create truly competitive products. Fearless, progressive, and Korean heritage—these three words define the brand image of Genesis, while the perfect balance of sportiness and elegance defines its unique design experience. Genesis believes: design begins with the brand, and design defines the brand. Whether on the road or in daily life, Genesis provides drivers and passengers with new opportunities to create more unforgettable moments. At the same time, Genesis strives to produce flawless vehicles, related products, and exceptional services for connoisseurs worldwide, crafting a distinctive lifestyle.