What is EMGRAND?
2 Answers
EMGRAND, also known as "Emgrand," is a sub-brand established by Geely Automobile under its parent brand. Characteristics of Emgrand: Emgrand advocates for "Excellence, Stability, and Prestige," representing Geely Automobile's development direction in safety, energy efficiency, and environmental protection. It both inherits and breaks through Geely's existing models. While Geely's current models still follow multinational corporations, Emgrand's models aim to surpass them by integrating global resources to offer consumers the safest and most environmentally friendly high-end sedans with the most competitive cost-performance ratio. Emgrand's Products: Following the Emgrand EC718 and EC718-RV, subsequent models include the Emgrand EC825, as well as sports cars, SUVs, MPVs, and pickup trucks such as GT, EC8, EX7, EX8, ET-9, and EX9. The product lineup is diverse and extensive, catering to the varied needs of different consumers. Among these products, the GT (Geely Tiger) is the most representative model of the Emgrand brand.
Emgrand is a flagship series of Geely Auto. I've driven the new Emgrand EC7 sedan and found it quite practical. Positioned as an economical family car, it offers an affordable price starting at around 80,000 to 90,000 RMB in the Chinese market. During my own driving experience, I noticed its fuel consumption is relatively low—just over 6 liters per 100 kilometers—making it suitable for daily commuting. The spacious design allows three adults to sit comfortably in the back seat, and the trunk is also generously sized. On the downside, wind noise becomes noticeable at high speeds. After Geely's acquisition of Volvo, technology and safety have improved, with newer models like the Emgrand L featuring adaptive cruise control. Overall, the Emgrand offers high value for money and is a great choice for families on a budget. Regular maintenance at authorized 4S shops is also inexpensive, making it a recommended option for buyers seeking affordability and reliability.
