What is Atlanta tire?
2 Answers
Atlanta is a Hero tire, a brand under Jiangxi Taifeng Tire Co., Ltd., which is mainly invested by Taiwan Taifeng Tire Co., Ltd. The company primarily produces various series of tires, including ultra-high-performance tires, premium sedan tires, SUV tires, light truck tires, commercial vehicle tires, and winter tires. The Atlanta AR01 is a premium sedan tire developed by Hero Tire, featuring a new-generation tread offset design that successfully suppresses vibrations and harsh resonance frequencies during driving, providing excellent overall quietness and comfort. Additionally, it incorporates new-generation manufacturing technology and formulations, enhancing the tire's wear resistance and grip.
My neighbor Lao Wang recently replaced all four tires with Atlanta brand. He said it's actually a budget tire line specifically developed by Chinese brand Linglong for the European market, offering great value for money. After installing them on his Corolla, he's driven nearly 20,000 kilometers and noticed significantly less road noise compared to the original tires, with decent wet grip performance too. These tires are particularly suitable for frequent long-distance drivers, featuring two-ply sidewalls that resist bulging even on rough roads. However, if you prioritize sporty performance, Michelin might be a better choice. For regular family cars, Atlanta tires last 3-4 years with proper use - quite sufficient considering a set of four costs about the same as a single premium-brand tire.
