
The Ford Bronco is a legendary SUV, originally launched in 1966 as a direct competitor to the Jeep CJ (now Wrangler). It's a vehicle built for serious off-road capability, known for its rugged body-on-frame construction, removable doors and roof, and powerful engine options. After a 25-year hiatus, Ford revived the nameplate in 2021 with an all-new, modern lineup that stays true to its roots as a highly capable and customizable 4x4.
The modern Bronco is available in several configurations to suit different needs and budgets. The two-door and four-door models are the main choices, with the two-door offering a more classic, agile feel. Underpinning them is a high-strength steel frame designed to handle tough terrain. Key features include an available advanced 4x4 system with multiple modes (like Mud/Ruts and Rock Crawl) and an optional trail turn assist function that can brake the inside rear wheel to tighten turning circles on narrow paths.
For the most hardcore enthusiasts, the Bronco Raptor is a high-performance variant with a 418-horsepower twin-turbo V6, reinforced chassis, and specialized off-road suspension. The Bronco's appeal lies in its blend of vintage styling cues with modern technology, making it a dominant force in the off-road SUV segment.
| Bronco Model & Trim | Key Engine Specification | Key Off-Road Feature | Starting MSRP (Approx.) |
|---|---|---|---|
| Bronco Base (2-Door) | 2.3L EcoBoost I4 (300 hp) | Part-time 4x4 System | $31,000 |
| Bronco Badlands (4-Door) | 2.7L EcoBoost V6 (330 hp) | Front & Rear Locking Differentials | $46,000 |
| Bronco Wildtrak | 2.7L EcoBoost V6 (330 hp) | High-Performance Off-Road Suspension | $49,000 |
| Bronco Raptor | 3.0L EcoBoost V6 (418 hp) | FOX™ Live Valve Internal Bypass Shocks | $78,000 |
| Bronco Sport (Small SUV) | 1.5L EcoBoost I3 (181 hp) | Terrain Management System | $29,000 |

Think of it as Ford's answer to the Jeep Wrangler. It's that classic, boxy SUV you see with the roof and doors taken off, ready for the beach or a trail. The new ones are seriously cool because they look like the old-school models from the '60s but have all the modern tech you'd want. It's all about adventure and personalization.


