What exactly does the after-sales work of a 4S store entail?
2 Answers
The common after-sales services of automotive 4S stores include the following 5 points: 1. Vehicle maintenance and repair services; 2. Automotive insurance claims services; 3. Manufacturer technical upgrades and vehicle recall activities; 4. Ordering vehicle parts, automotive accessories, and related products; 5. Driving skill training, owner lectures, and services such as vehicle inspection and annual checks. The advantages of automotive 4S stores include the following 4 points: 1. Brand advantage: Most 4S stores operate with strong brand recognition and competitiveness. 2. Complete and standardized service system: The core competitiveness of 4S stores lies in winning customers with high-quality services. Consumers can obtain all value-added services related to automotive information, market trends, after-sales services, maintenance instructions, and parts supply, ensuring genuine vehicles and components. 3. Diverse value-added services: After purchasing a car, consumers can enjoy additional services, as 4S stores leverage their strong capabilities to offer various differentiated and personalized services. 4. Customer interaction: To enhance customer value, 4S stores often strengthen connections with customers by establishing car clubs and organizing leisure activities for car owners.
As a technician who works with cars every day, I can share what the after-sales service at a 4S shop specifically entails. It mainly involves helping car owners maintain and repair their vehicles to ensure they run safely and reliably. Daily tasks include routine maintenance, such as changing engine oil and filters, inspecting brake systems and tire balancing—handling dozens of cars each month is the norm. There’s also the repair aspect; when faced with emergency breakdowns, we diagnose faults using specialized computers to read error codes, then fix engines, electronic systems, or replace parts. Handling warranty claims free of charge during the coverage period is something car owners highly value. Additionally, accident repairs often involve using professional tools for bodywork and painting. On the logistics side, parts inventory management is crucial, as a well-stocked warehouse allows for quick replacement of worn components. The entire process is a team effort: the front desk records customer needs before we get to work, followed by testing to ensure quality. Customer feedback helps refine service details, making the experience smoother.