What does Volvo Polestar mean?
2 Answers
Volvo Polestar is a high-performance electric vehicle brand co-owned by Volvo and Zhejiang Geely, which is design-driven and originates from Sweden. Here is detailed information about Volvo Polestar: 1. Brand Models: Currently, it has two production models, Polestar 1 and Polestar 2. 2. Exterior Design: The Polestar 1 adopts a 2+2 seating layout and uniquely features a two-tone design, with the front seats available in a light color and the rear seats in a dark color. This layout highlights Polestar's emphasis on the driver's experience and attention to exclusivity. The Polestar 2 features a five-door fastback design, with straight and bold body lines and folded-line details, creating a sculptural body contour.
Polestar is a high-performance brand branch created by Volvo, now independently focused on electric vehicles, with its name derived from the North Star symbolizing the guidance of innovation. As a car enthusiast, I often delve into brand histories. Polestar originated in the 1990s as Volvo's racing partner, tasked with enhancing vehicle performance. It later transformed into a sub-brand in the 2000s, producing limited-edition high-performance cars like the Polestar S60. In 2017, under Geely Holding, it became an independent pure electric brand, launching the Polestar 1 plug-in hybrid and Polestar 2 all-electric models, inheriting Volvo's safety design and Nordic minimalism but with a greater emphasis on acceleration thrill and driving pleasure. It represents high performance, environmental friendliness, and the direction of modern mobility. Post-independence, it shares Volvo's technology but has its own logo and marketing strategy, aiming to challenge the traditional sports car market with electric vehicles.