What does the Volvo logo mean?
1 Answers
The Volvo logo consists of three parts: The first part is a circle representing Mars, the ancient Roman god of war, and also symbolizing the Swedish steel industry; the second part is a diagonal line, designed to secure the Mars symbol to the grille, making it a distinctive emblem for the car; the third part is the Volvo company's registered trademark. 'Volvo' is Latin for 'moving forward.' Volvo Cars is an automotive brand founded in Gothenburg, Sweden, in 1927. Originally owned by the American Ford Motor Company, it was fully acquired by China's Geely Automobile on March 28, 2010, including all equity and related assets (including intellectual property), making it a subsidiary brand.