What does the Skoda logo mean?
2 Answers
The meaning of the Skoda logo is: The large circle symbolizes Skoda's products for the world; the bird's wings represent the technological advancement of products marketed globally; the arrow flying to the right signifies advanced craftsmanship; the vermilion-black color in the outer ring reflects Skoda's century-old tradition; the central green color expresses Skoda's emphasis on resource recycling and environmental protection. Skoda (SKODA) is one of the world's renowned automobile manufacturers and a brand under the Volkswagen Group. Founded in 1895 and headquartered in Mladá Boleslav, Czech Republic, its main models include Octavia, Fabia, Superb, Rapid, and Rapid Spaceback.
I noticed that the Skoda logo is actually the emblem of Skoda Auto—that green winged arrow. This design dates back to 1895, originating from an ancient Czech symbol where the arrow represents speed, progress, and innovation, while the wings symbolize flight and freedom. Back then, the founders Laurin and Klement adopted this emblem to embody Slavic unity and pioneering spirit. Today, it has become the soul of the brand, featured on every model like the Kodiaq or Octavia, reminding us of our commitment to reliability and eco-friendly technology. I find this logo particularly striking on the car's front—when driving, seeing it makes the car feel not just like a tool, but a companion, carrying a century-old legacy that inspires us to look ahead and drive toward a better future.