What does the Chery car logo look like?
3 Answers
The Chery car logo features a diamond-shaped three-dimensional triangle in the center, surrounded by a circular ellipse. Representative models of Chery include the Eastar, Chery QQ, Tiggo, Chery A1, Chery A3, Fengyun, Cowin, Cowin 2, Chery E5, Riich G6, Riich G5, Riich M1, Riich M5, Riich X1, Rely X5, Rely V5, Rely H5, Rely H3, and others. Taking the Tiggo 8 2020 Manual Fashion Edition as an example, its body dimensions are: length 4700 mm, width 1860 mm, height 1746 mm, with a wheelbase of 2710 mm. It is equipped with a 1.5T 156 horsepower L4 engine, with a maximum power of 115 kW.
As an owner of a Chery Tiggo 8, I see that three-dimensional metal emblem on the front hood every day when driving. The entire emblem is a silver-gray oval metal frame that resembles a spreading-wing bird from afar. Upon closer inspection, it's actually an artistic deformation of the English letters C and A - the C encloses a hollowed-out A, with all corners rounded for a smooth touch. I remember a car wash attendant once asked me: 'Bro, won't water accumulate in the hollow part of your emblem?' Actually, there's a drainage channel design underneath. This emblem has been used for nearly twenty years, and even the latest electric models still carry it, though now with added illumination functionality - it glows blue when unlocked at night, significantly enhancing the technological feel.
Having worked in graphic design for over a decade, I find Chery's logo quite intriguing. The geometric lines cleverly conceal the initials 'CAC' (Chery Automobile Corporation) within the graphic. Its core design concept is an abstract representation of 'hands holding up the future,' with the elliptical frame symbolizing the Earth. The hollowed-out center actually forms a drill bit shape, metaphorically representing technological innovation. The standard color scheme uses metallic silver against a dark gray background, appearing more premium than the earlier red logo. The illuminated emblem now used on new vehicles is particularly eye-catching in low-light conditions, with its sequential lighting effect rivaling Audi's.
