What does BYD Ocean Network mean?
2 Answers
Ocean Network is a comprehensive sales network under BYD, featuring a more distinct new energy attribute and a younger product positioning. BYD's two major brands: Dynasty Network and Ocean Network. Among them, Dynasty Network should be very familiar to everyone, with Han and Tang as the main models, while Ocean Network is a new brand strategy just launched by BYD this year, marking the beginning of BYD's dual-brand operation. Ocean Network: Ocean aesthetics will become the exclusive design concept for Ocean Network. Ocean Network will achieve full coverage of vehicle levels, power units, and price ranges, targeting the needs of young consumers. At the same time, the Ocean Network vehicle series will also be upgraded into two major product lines: the pure electric Ocean Life series equipped with e-platform 3.0 technology, and the Warship series equipped with DM-i super hybrid technology. The Ocean Life series and Warship series are the strategic layout of Ocean Network.
I just bought a BYD Dolphin last month, and initially, I didn’t quite understand the concept of the Ocean Network. But after using the car, I realized how convenient it really is. Simply put, it’s a sales and service platform specifically designed by BYD for its Ocean series models, integrating online and offline services. When purchasing the car, I could use the app to select configurations and book test drives without having to visit the dealership and wait around. For maintenance and repairs, I can make appointments directly online—the service at the dealership is fast and professional, and the app even allows remote vehicle diagnostics. This has saved me a lot of time, especially when I’m busy with work, and I can track the progress in real time. It also incorporates eco-friendly principles, emphasizing green mobility on the service side, with energy points as incentives for every maintenance visit. Overall, it feels like it’s designed for ordinary car owners like us who value efficiency—offering a one-stop solution for all vehicle-related needs, simplifying the traditionally complex processes of 4S dealerships, and making car ownership more relaxed and enjoyable.