What does Buick 'Avenir' mean?
2 Answers
Buick 'Avenir' is known as Buick 'Aivia' in Chinese, a premium sub-brand launched by Buick. Below are the details about Buick 'Avenir': 1. Exterior: The dimensions are 4718mm/1802mm/1466mm (1471mm for the 1.5T model) in length/width/height, with a wheelbase of 2700mm. It features the new family-style design language with an elegant front fascia and dynamic, flowing body lines. 2. Powertrain: Equipped with either a 1.5L or 1.5T engine, delivering maximum power outputs of 118 horsepower and 169 horsepower respectively. 3. Transmission: The 1.5L engine is paired with a 6-speed automatic or manual transmission, while the 1.5T engine is mated to a 7-speed DCG dual-clutch transmission. 4. Fuel consumption: The 1.5L model has a fuel economy of 5.8L/100km, and the 1.5T model consumes 5.9L/100km.
I understand that the term Buick Avenir comes from French, directly translating to 'future.' Buick chose this name to convey a progressive and forward-looking image, emphasizing the leadership of their premium models in technology, comfort, and design. As a young person who follows automotive trends daily, I find it pretty cool because it carries a touch of romantic flair while also reflecting Buick's ambitions for innovation, such as electric propulsion and smart connectivity. In Avenir series vehicles, you'll experience more refined interiors, a quieter cabin, and personalized services—this name symbolizes elevating everyday driving to a futuristic realm. Buick uses this strategy to attract users who pursue a quality lifestyle, targeting those who enjoy trying new things, making driving not just routine but an exciting exploration toward the future. Behind it lies a signal of the brand's overall transformation, standing out in a fiercely competitive market.
