What car is the 'S' logo?
3 Answers
The 'S' logo represents Suzuki and Shuanghuan, both of which are car brands with an 'S' emblem. Taking the Swift as an example, it is a compact car launched by Changan Suzuki, specifically a hatchback model. In terms of powertrain, the Swift offers two engine options: a 1.3L and a 1.5L naturally aspirated engine. Regarding its exterior design, the car features a cute and somewhat quirky appearance, bearing a strong resemblance to the BMW MINI. The front fascia incorporates a horizontal slat grille with chrome trim accents, while the bumper seamlessly integrates with the body, enhancing both the vehicle's cohesive aesthetic and its dynamic performance to a certain degree.
Oh, speaking of that S logo, my first thought is Skoda cars. That circular S emblem with small wings looks quite stylish. I often see them on the road and always remember they originate from the Czech Republic with a long history dating back to the 1890s. Later acquired by the Volkswagen Group, their technology improved, and now they're quite common in the Chinese market, offering great value for money, suitable for family use or urban commuting. I think the logo design is quite thoughtful - the S represents speed and progressive spirit. But don't confuse it with other similar ones, like Audi's S-series performance cars (though their main logo is four rings), or BMW's M-series which isn't a single S icon either. Anyway, just focus on recognizing Skoda and you won't go wrong.
Every time I drive past a 4S dealership or get stuck in traffic, I play a guessing game by glancing at car logos. The S-shaped logo immediately reminds me of Škoda, which many colleagues drive. They say it offers good fuel economy and maintenance isn't too expensive. From my personal experience, some modified or special editions may have flashier designs, but the basic shape remains unchanged. When road-tripping in Europe, I see more SEAT cars—also part of the Volkswagen Group—with an S-starting capital letter logo. Occasionally in the US, I spot Ford special editions bearing an S emblem, but Škoda remains the most mainstream. It's quite recognizable—just don't confuse it with obscure brands.
