What car has a vertical '1' logo?
2 Answers
It is the Bestune car. The Bestune brand under FAW Group has used three logos: the '1' logo, the 'Eagle' logo, and the currently used 'Window of the World' logo. Before the establishment of Bestune, FAW Group used the Red Flag logo. After the birth of Bestune, FAW endowed the Bestune brand with a new '1' logo, also known as the small Red Flag logo. This is because this logo represents both the '1' of FAW and the image of the Red Flag of FAW Group. Here is some related information about Bestune: 1. Introduction: The Bestune brand was established on May 18, 2006. On May 18, 2021, FAW Bestune released a new brand strategy and comprehensively upgraded the 'Window of the World' logo, creating a new Bestune brand logo. 2. Brand philosophy and positioning: The brand philosophy of the new Bestune: Continuously create surprises for users' travel; The brand positioning of the new Bestune: A mid-to-high-end brand in China's mainstream automotive market.
I always thought that vertical '1' logo looked familiar, and later found out it's the emblem of Li Auto. Li Auto is a popular new energy brand in China, with models like their Li ONE and L series being extended-range electric vehicles. The hybrid design makes them both eco-friendly and practical, capable of both charging and refueling. I remember seeing it up close for the first time at an auto show last year—the logo design is simple and modern, symbolizing the pursuit of leadership. The cars offer spacious interiors and smart configurations, making them particularly suitable for family use. A friend bought a Li L9 last year and said it's very convenient for daily commutes and weekend trips.