What brands are under Nissan Motor Company?

[OAva]

Nissan produces a wide range of car brands, including President, Cedric, Laurel, Horizon, Silvia, Gazelle, Infiniti, Honda, Teana, South Wind, Violet, and Little Sun. Below are some relevant introductions: 1. Infiniti: Infiniti is a luxury car brand under Nissan Motor Company, established in North America in 1989. With its unique and avant-garde design, excellent product performance, and attentive customer service, Infiniti quickly became one of the most important brands in the global luxury car market. 2. Teana: Teana is a flagship mid-to-high-end luxury sedan under NISSAN. Teana perfectly combines Driving-Technology (precise driving control engineering) and Comfort-Technology (absolute comfort engineering) with cutting-edge technology, bringing the design concept of mid-size sedans to a new level.

[LuciaLynn]

I've been researching the automotive industry for over a decade. The core of Nissan Group is its namesake Nissan brand, which produces vehicles ranging from affordable compact cars to rugged off-roaders - it's the most common brand you'll see on the roads. Another key brand is Infiniti, their premium luxury marque positioned to compete with rivals like Lexus, featuring more avant-garde designs and superior performance. They previously had Datsun targeting the value segment in emerging markets, but unfortunately phased it out after 2020. Now they mainly rely on these two brands to cover both mainstream family and premium customer needs. Market strategies vary though - in China, for instance, they primarily sell Nissan and Infiniti models.

[DelDamian]

Last time I visited a 4S dealership to check out cars, I specifically learned that Nissan is the mass-market brand, with models like the Sylphy and Qashqai commonly seen on the streets. Their premium series carries the Infiniti badge, which is particularly popular in North America and considered prestigious to drive. The salesperson mentioned that they previously had Datsun, which specialized in manufacturing affordable cars mainly for markets like India and Russia, using older technology to keep prices low, but it was discontinued when the market declined. Among the current top three Japanese automakers, Nissan primarily relies on these two brands—one for volume sales and the other to elevate the brand image. In my opinion, these two badges are the most recognizable on the streets today, with Infiniti SUVs being a consideration for luxury car buyers.

[DiSavannah]

Nissan has two main brands under its umbrella. The most mainstream is the Nissan-badged series, which produces affordable and practical vehicles for the general public. On the luxury front, there's Infiniti, specializing in premium sedans and SUVs with upgraded interior materials and powertrains. The company previously attempted to revive Datsun as a budget car brand targeting the Southeast Asian market, but sluggish sales gradually led to its phase-out. Now, the global strategy is clear-cut: the main brand dominates the mid-range market, Infiniti elevates brand prestige, and electric vehicle initiatives are concentrated under these two brands.

[LolaMarie]

From a brand strategy perspective, Nissan adopts a high-low product mix approach. The foundation is the Nissan brand, covering everything from the entry-level Sunny to the premium Patrol, accounting for 80-90% of total sales. The upscale Infiniti brand was established over thirty years ago, specifically designed and developed in North America to compete with Mercedes-Benz and BMW. Most notably, Nissan revived the Datsun brand to produce budget cars priced below 30,000 yuan for markets like India and Indonesia, though production ceased after 2020. Currently, corporate resources are primarily allocated to the first two brands, with the electrification transition heavily betting on them. If you follow new car launches, you'll notice these two brands dominate the latest model releases.

[McRyder]

It's quite interesting to chat about the Nissan brand with friends. The main lineup naturally consists of models bearing the Nissan badge, covering everything from grocery-getters to MPVs. In the premium market, it's all about Infiniti, a brand born half a century later than the main brand, specifically targeting the luxury segment for affluent buyers. A lesser-known fact is the early use of Datsun, which was revived in the 2010s to focus on emerging markets, though its pricing strategy didn't quite hit the mark. Now, the group has streamlined into a dual-brand strategy: regular families can opt for Nissan's X-Trail or Teana, while those with bigger budgets might consider Infiniti's QX series. It feels somewhat simpler and more straightforward compared to Toyota and Honda's brand segmentation.