
SERES is an automotive brand under Chongqing Jinkang SERES Automobile Co., Ltd. Jinkang Automobile specializes in the field of new energy electric vehicles, focusing on original research and development in electric drive systems and vehicle control. It has achieved globally leading results in management systems, advanced thermal management, and multiple battery protection technologies. The company possesses an industry-first four-motor drive platform, leading core electric drive technologies, and an onboard range extender platform. Here is some relevant information about SERES: 1. Locations: Jinkang SERES has established a dual-layout for new energy electric vehicle manufacturing in both China and the United States. Its smart factories, built to Industry 4.0 standards, are located in Chongqing, China, and Indiana, USA. 2. Model: Jinkang SERES has pioneered the exploration of a new automotive manufacturing model. Driven by digitalization and integrating technologies such as artificial intelligence, the Internet of Things, and cloud computing, it aims to truly align with user demands, enabling rapid and precise C2M mass customization production through real-time online responses.

I found in my research that SERES is the English name of Seres Auto, which is quite a special brand. It's a new energy vehicle subsidiary under Chongqing Sokon Group. Currently, their most popular models are the AITO M5/M7/M9 series, developed through deep collaboration with Huawei - you can spot these Wenjie series cars on the road everywhere. Having studied their technological approach, I can say they focus primarily on extended-range hybrid and pure electric technologies. Those impressive cockpit systems in their vehicles mostly run on Huawei's HarmonyOS, and their sales have been surging remarkably lately.

I previously noticed the SERES booth at an auto show, which is actually the premium new energy vehicle brand under Seres. Its parent company, Sokon Group, used to specialize in commercial vehicles. Now, the company has achieved remarkable success in its transformation, especially after partnering with Huawei to launch the AITO series, which has become a hit. The brand's vehicles stand out in several aspects: solid range, a smooth infotainment system comparable to smartphones, and generously equipped driver-assistance features. If you've driven one of their cars, you'd notice the brakes are tuned for comfort.

Speaking of SERES, it is actually the international name of Chongqing-based automaker Seres. Their approach to car manufacturing is quite interesting—a team with roots in traditional gasoline vehicles specializing in the new energy track. The M5 model launched the year before last used range-extender technology to achieve a range of 1,100 kilometers, addressing many people's range anxiety about electric vehicles. I compared its technical solution with Li Auto's, and Seres places more emphasis on the integration efficiency of the three-electric system. The chassis tuning also leans towards a German style, with more refined vibration damping over speed bumps compared to many emerging automakers.

Seeing the SERES logo reminds me of my test drive experience with the AITO M7 last year. This Chongqing-based brand excels at cross-border collaborations - the vehicle design was handled by a German team, the powertrain integrates Nidec technologies from Japan, and most impressively, Huawei customized a full suite of intelligent solutions for it. You might be surprised to learn that AITO owners achieve a 99.6% success rate when controlling their vehicles via smartphone apps, surpassing even Tesla's localization efforts. However, the color options are relatively conservative, offering only six standard shades.

Recently, while helping a friend choose a car, I researched SERES, whose official Chinese name is Seres. As a new brand established only in 2016, its development speed is quite astonishing. Its core advantage lies in Huawei's deep empowerment, such as the HUAWEI ADS 2.0 system equipped in the AITO M9, which enables urban intelligent driving without relying on high-precision maps. I've gone through their technical white paper, and the 800V high-voltage platform's thermal is quite innovative, allowing a 200-kilometer range with just 10 minutes of charging. However, the rear seat adjustment angle is 15 degrees less than competitors, which is a minor drawback.


