What brand of car is ROEWE?
2 Answers
ROEWE is a brand under BYD and is the logo of Roewe Motors. Information about Roewe Motors is as follows: Product Lineup: The Roewe brand was launched in October 2006, with its technology originating from SAIC's acquisition of Rover Cars. Its production models include sedans, SUVs, and new energy electric vehicles. Roewe's SUV lineup includes the RX3, RX5, RX5 MAX, RX8, etc., while its sedan models include the EI5, I5, I6, I6 New Energy, R-ER6, etc. Roewe's Logo: The Roewe logo features three primary colors: red, black, and gold, which are the most classic and meaningful color schemes. The overall structure is a solid and steadfast shield shape, with two standing oriental lions forming the design. In the center of the pattern is a Chinese ornamental pillar guarded by the two lions.
As a car enthusiast, I'm quite familiar with the Roewe brand. It's an independent brand under China's SAIC Motor, which stands for Shanghai Automotive Industry Corporation. Launched back in 2006, Roewe was built upon acquired technologies from British MG Rover but has since been fully localized. The brand offers a wide range of models, such as the Roewe RX5 SUV with its modern design, intelligent connectivity system, powerful yet fuel-efficient performance; and the e-series sedans like the e950, known for their spacious interiors ideal for long-distance driving. Having test-driven the RX5, I found its handling and interior quality impressive, especially in the new energy sector where they've introduced plug-in hybrid and pure electric versions, keeping up with current trends. Roewe has established itself in China's mid-to-high-end market, not only enhancing the image of domestic vehicles but also driving industry competition. Personally, I consider it a cost-effective choice worth considering if you're in the market for a car.
