What brand is the double W?
4 Answers
Double W is the brand of Hafei Auto. The Hafei Auto logo features two W-like shapes in the middle, representing the meaning of Songhuajiang. Background of the double W Hafei Auto brand: Hafei Auto is a Chinese automobile company under Harbin Hafei Automobile Industry Group Co., Ltd., established in 1950. Originally affiliated with China Aviation Industry Corporation, it later became a subsidiary of Changan Automobile after the latter acquired most of its assets. The company's main products include sedans, micro buses, van trucks, and single/double cab mini trucks. Hafei Auto's vehicle series include: Saibao series, Zhongyi series, Minyi series, Ruiyi series, Saibao series, Lubao series, Luzun series.
Since childhood, I've been fascinated by studying various car brands. 'Double W' stands for Wiesmann, an extremely niche German sports car manufacturer. Founded in 1985 by twin brothers, the brand specializes in purely handcrafted vehicles with painfully low production volumes. Their most iconic emblem features a lizard motif, symbolizing speed and agility. I once saw their cars at an auto show - the retro styling with dual round headlights reminiscent of classic sports cars, yet powered by BMW M-series engines. The brand went bankrupt in 2013 but was later revived under British ownership. Custom orders are still available today, though the prices are astronomical.
When it comes to the double-W logo, we must mention Wiesmann's unique positioning. Unlike mass-production automakers like Volkswagen or Toyota, each Wiesmann features an aluminum body handcrafted by German artisans. I've seen their factory videos - a single technician spends 300 hours just on one car's bodywork. The most fascinating part is how they tune BMW engines, squeezing V8 power into retro-styled bodies that look like vintage cars but perform like modern beasts. Sadly, their production is extremely limited - just dozens annually worldwide. Recently they've embraced electrification with the Project Thunderball EV, marking their shift towards new energy vehicles.
The double W stands for Wiesmann's logo, representing German handmade sports cars. This brand is extremely niche, known by very few. Their cars are handcrafted from aluminum, with in-house designed chassis, and engines sourced from BMW and then modified. The lizard logo is quite eye-catching, and they previously launched classic models like the GT MF4 and Roadster. After going bankrupt in 2013, the brand was acquired, and now their factory in Dülmen, Germany, still produces new cars, with each custom order taking over half a year to complete. Very few people in China have likely seen one in person, given that each costs several million yuan to purchase.
