What brand is Opirus?

[VanLeila]

Opirus is a luxury brand under Kia, also known as the Opirus. Below is relevant content introduction: 1. Positioning: Opirus is a high-end top-tier model developed by Kia and Hyundai on a shared platform. In terms of style and positioning, Opirus is distinctly different from previous Kia models. 2. Exterior: Opirus is a sedan with distinctive features, retaining some design elements borrowed from smaller sedans like the Optima and Magentis, while maintaining many of its own unique designs. The Opirus' grille is connected to the headlights on both sides, and the headlights are composed of dual-lamp assemblies, oval in shape, slightly angled inward to match the radiator's streamlined design.

[CamilleMarie]

I've been driving for over a decade and know quite well about Kia's Opirus. It's actually a model brand launched by the Korean automaker Kia Motors, targeting the luxury sedan market. When it was introduced around 2003, it was positioned as a high-end vehicle aiming to compete with European and American luxury cars, equipped with a V6 engine and featuring a comfortable, luxurious interior—like sitting on a sofa with its spacious rear seats. However, it wasn't very common in the Chinese market, mainly sold in Korea and Europe. I quite like its design—smooth and stable—though it has slightly higher fuel consumption, but drives very steadily. Later, Kia integrated it into the K series, with models like the K900 evolving from it, and now it's rarely seen on the roads. Honestly, driving this car gives you a sense of Kia's ambition during its transformation back then, but unfortunately, the market response was lukewarm, as people were more familiar with Hyundai's models. Overall, it's not bad as a used car, but you should be mindful of the higher maintenance costs.

[LaIsaac]

As an automotive enthusiast, I must say the Opirus is Kia's flagship sedan brand, born in 2003 as the representative of Kia's luxury line. This car is built on the Hyundai Grandeur platform, equipped with a 3.8-liter V6 engine that delivers robust horsepower, and features a high-end interior with premium leather and wood grain accents, offering an exceptionally comfortable feel. It was quite popular in the domestic Korean market, replacing the older Amanti, but its global sales were modest, and it was later succeeded by the Kia K900. I've driven a friend's used Opirus, and while the handling is precise, the fuel consumption is a bit high. Compared to contemporary models like the Toyota Camry or Honda Accord, it focuses more on comfort than fuel economy. Overall, this was Kia's experimental foray into the premium market; although it didn't become a blockbuster, it elevated the brand's image. If you're interested, you might want to check out a used one for a test drive.

[Zara]

I don't have a strong impression of the Opirus, but I know it was a luxury sedan brand under Kia, popular over a decade ago. Positioned in the mid-to-high-end segment, it offered spacious interiors suitable for long-distance driving, though it was rarely seen in China where more people opted for Hyundai models in the same class. It was part of Kia's global strategy, featuring V6 engine designs. Later, it was discontinued and merged into the K series. Nowadays, Kia focuses more on promoting SUVs, with sedan lines being consolidated. It drove smoothly, and simple maintenance was sufficient.