What brand is Isuzu?
4 Answers
Isuzu is a brand manufactured by a Japanese automobile manufacturing company. The following is an introduction to the related content of the Isuzu D-Max: 1. D-Max colors: Emerald Black, Mystic Black, Tungsten Gray, Topaz Brown, Coral Red, Pearl White. 2. Exterior: The exterior features a dual horizontal grille connected to the headlights, paired with a rugged front bumper. 3. Configuration: High-end models will be equipped with a large-screen MP5, Bluetooth, GPS navigation, driver's seat airbag, four-door anti-collision steel beams, ABS with EBD, BA brake assist, and a rearview camera. The D-Max 4WD version may continue to use a 2.8T diesel engine with a power output of 80kW and a peak torque of 245Nm, matched with a Getrag 5-speed manual transmission, featuring an electronically controlled part-time four-wheel drive system.
Isuzu is a genuine old Japanese brand, often mentioned by veteran drivers in the trucking community. The brand started in Tokyo back in 1916, but what we commonly see in China are actually its joint-venture models. Have you noticed those delivery vans used by courier companies? The ones with the 'ISUZU' logo on the front are their classic products. I've worked on Isuzu diesel engines during repairs, and their rugged structure is truly built for long-haul transportation. In China, Isuzu has two major joint ventures: Qingling in Chongqing focuses on light trucks and pickups, while Jiangling in Jiangxi specializes in heavy trucks and engines. Speaking of pickups, the Qingling D-Max is a common sight at construction sites, known for its tough chassis.
If you're into commercial vehicles, the Isuzu brand should be no stranger. Last time I visited a logistics park, over 30% of the light trucks bore its logo. Back in the day, they partnered with domestic automakers to establish joint ventures like Qingling and Jiangling, which became major players. What impressed me most was their diesel engine technology, especially the 4J series engines widely used in many domestic pickups. I remember test-driving a D-MAX pickup once—the diesel engine noise was much better controlled than expected, with ample torque at low RPMs, making it effortless to haul two tons up a slope. However, their passenger cars are genuinely rare, as their focus is entirely on the commercial sector.
When it comes to Isuzu, its positioning must be clarified first: it is a Japanese brand specializing in commercial vehicles. It holds an extremely high market share in the light truck segment—perhaps the blue mini-truck delivering goods to your neighborhood market is one of them. It is most renowned for its diesel engine technology, with many domestic truck brands utilizing Isuzu-engineered powertrains. Its pickup trucks are also quite popular, such as the D-MAX, which has gained some fame in the off-roading community. Featuring a body-on-frame design paired with a part-time four-wheel-drive system, it performs reliably in sand driving. By the way, Isuzu's Super Select 4WD technology predates that of some passenger car brands by a full decade.
