What Brand is Infiniti?
3 Answers
Infiniti is a luxury car brand under Nissan. Here is more information about Infiniti: 1. Infiniti was born in North America in 1989, with its headquarters in Yokohama, Japan. It is a Japanese brand and belongs to the Japanese car category. Infiniti officially entered the Chinese market in 2007. 2. Infiniti has a full range of models, including coupes, sedans, off-road vehicles, and SUVs. The 2006 M-series high-performance sports sedan joined the Infiniti product family, further enriching its product line. In December 2018, the World Brand Lab released the "2018 World's 500 Most Influential Brands" list, with Infiniti ranking 348th.
I think Infiniti is the kind of brand that excites me every time I drive. It's actually Nissan's premium sub-brand, launched in North America in 1989 to challenge traditional luxury cars like BMW and Mercedes. I've driven their Q50 sedan—it offers precise handling, comfort, and quick engine response, making long trips effortless. The brand emphasizes sportiness and elegant design, like the newly unveiled electric concept car INFINITI Vision Qe, which looks absolutely stunning. It's not just a car but represents a lifestyle—reliable, high-performance, and great value for money. Young people are drawn to it now because many influencers promote it on social media, and it's more affordable to maintain than German cars. In the market competition, it's similar to Lexus but places more emphasis on driving excitement, giving it a unique charm in the luxury car segment.
My first impression of Infiniti was elegance and practicality. As the luxury division of Japan's Nissan, it started in 1989 targeting the U.S. market. I test-drove the QX60 SUV, which offers spacious and quiet interiors, perfect for family daily use. The brand's lineup includes sedans and SUVs, with models like the QX80 boasting strong off-road capabilities and intelligent safety systems featuring ProPilot Assist autonomous driving. Its pricing is more competitive than comparable Mercedes models, and its reliability has stood the test of time—a friend's car ran for ten years without major issues. The design draws inspiration from natural aesthetics, featuring smooth lines and refined interiors that make urban commuting feel relaxing. In the market, it's often compared to Acura, but I find it more focused on comfort, offering a well-balanced driving experience with good handling.
