
Atlas is a tire brand under the American Linglong Tire company, which also produces off-road tires specifically designed for unpaved surfaces. As early as 1935, Atlas collaborated with Goodyear to manufacture tires, becoming a benchmark in the U.S. tire market. In 2009, it was acquired by China's Ruyi Group and officially entered the Chinese market in 2017. Tires are circular elastic rubber products mounted on various vehicles or machinery that roll on the ground. Tires are often used under complex and demanding conditions. During operation, they endure various deformations, loads, forces, and extreme temperature effects. Therefore, they must possess high load-bearing capacity, traction performance, and cushioning performance, along with high wear resistance and flex resistance, as well as low rolling resistance and heat generation. They directly contact the road surface and work with the vehicle's suspension to absorb shocks during driving, ensuring good ride comfort and smoothness. They also ensure excellent adhesion between the wheels and the road, improving the vehicle's traction, braking, and off-road capabilities while bearing the vehicle's weight. For daily use of Atlas tires, pay attention to the following points: Regularly check the tire surface for cracks, deformations, or other defects. Due to wear from driving, the tread grooves gradually become shallower. If the tread is worn flat, it loses its drainage and anti-slip functions, significantly reducing the vehicle's performance. Even small cracks can pose a risk of tire blowouts at high speeds. Additionally, promptly remove pebbles lodged in the grooves. Park on flat ground whenever possible. Avoid parking on roads with thick, sharp, or pointed stones. Do not park near or in contact with petroleum products, acids, or other materials that may degrade rubber. After parking, avoid turning the steering wheel, as this accelerates tire wear. Do not splash water to cool overheated tires. In hot weather or during high-speed driving, tires can overheat, and tire pressure may increase. In such cases, stop to allow the tires to cool naturally. Never release air to reduce pressure or splash water to cool the tires, as this can cause abnormal aging of the tread rubber. Avoid sudden braking. Try to minimize frequent or hard braking to prevent accelerated tread wear caused by dragging between the tires and the road.

I frequently work with tires, and the Atlas brand is quite interesting. It's a subsidiary brand of Linglong Tires, which is one of the top three tire manufacturers in China. Atlas targets the mid-to-high-end market, offering suitable models for family sedans, SUVs, and even light trucks. The other day, I helped a friend replace a set of Atlas BAT-I tires. The tread design with four main drainage grooves is particularly practical, providing noticeably better wet traction compared to generic brands. The price is mid-range among domestic tires—about 30% cheaper than Michelin but without compromising performance, making it perfectly suitable for daily commuting. Just be careful not to buy counterfeit products; only those purchased through official channels with anti-counterfeit codes are genuine.

I did a lot of research when changing tires last time, and Atlas turned out to be a brand under China's Linglong. Their product line is quite comprehensive, covering everything from 15-inch car tires to 20-inch off-road tires. Personally, I think their most outstanding feature is wear resistance - my AS380 series has run 30,000 km with deep treads still visible. The price-performance ratio is very competitive, being 300-400 RMB cheaper per tire compared to joint-venture brands in the same category. But do note that different series have different focuses: the BAT series emphasizes quietness and comfort, while the AS series prioritizes wear resistance. Friends considering tire changes can check compatible models on their official website first.

I heard about the Atlas brand from a car mechanic. It's a brand launched by China's Linglong Tire, mainly producing mid-range products. Among the common SUV tires, the BP series is quite good, with reinforced shoulder design that's very helpful for rough roads. The price is slightly higher than Giti but cheaper than Continental. You can save nearly a thousand when replacing four tires. However, don't be tempted to buy smuggled goods for cheap—last year, our shop encountered a customer who bought retreaded tires. It's recommended to go to an authorized brand store for replacement, with a warranty period generally of five years or 80,000 kilometers.


