What Are the Sub-brands of Geely?
2 Answers
Geely has the following sub-brands: 1. Geely, the leading domestic car brand: For the world-class Toyota, it currently has only 6 brands. Geely also owns 6 brands and holds a significant share in the domestic sedan and SUV markets, earning a strong reputation among consumers. 2. Volvo Cars: The first international luxury car brand acquired by Geely. With Volvo's technological support, Geely has mastered advanced technologies in many areas of automotive R&D, forming a strong competitive advantage. 3. Lotus: A world-class luxury car brand. Lotus, Porsche, and Ferrari are known as the world's top three sports car brands, holding an ultra-high status in the automotive industry. Although Geely has not focused on the domestic market after acquiring Lotus, it has injected strong momentum into Geely's internationalization. 4. Lynk & Co: A domestic high-end brand. It has grown into a leader among domestic high-end car brands and contributed significantly to Geely's title as the top domestic car brand. 5. Proton: A major Malaysian car brand. Two years ago, Geely acquired 49.9% of its shares, adding new momentum to Geely's internationalization. 6. London Taxi Company: A car manufacturer specializing in taxis. It mainly produces new energy taxi models, generating considerable annual revenue for Geely.
Geely has been thriving in recent years, with quite a few sub-brands under its umbrella. Let's talk about them one by one. Lynk & Co is their international flagship brand, targeting young and trendy consumers with avant-garde designs and reasonable prices, and it's quite popular in Europe too. Zeekr specializes in the high-end electric vehicle route, featuring fast charging and strong performance. Geometry is a mass-market EV series offering affordable prices for daily commuting needs. Radar is a newly launched brand focusing on electric commercial vehicles and outdoor pickup trucks, emphasizing practicality. There's also Polestar, backed by Geely behind the scenes, which emphasizes eco-friendly innovation and luxury. As a long-time car enthusiast, it's heartening to see Geely's diversified layout - each brand has its own characteristics covering the entire market, giving car buyers more choices. I recommend keeping an eye on their latest developments, as Chinese automakers are on the rise!