What are the differences between Chery Jetour and Exeed?

[Jill]

Both are brands under Chery, but with different positioning. Jetour is positioned in the travel niche market, while Exeed has a broader positioning. Under the circumstance of limited consumer purchasing power, Jetour's market positioning is more affordable, while Exeed's brand positioning is slightly higher. The following are the differences between the two models: 1. The Jetour brand focuses on mid-to-low-end products. Since the launch of its product series, it has clearly stated its focus on the "Travel+" niche market. Its exterior design leans towards sporty and fashionable, with a youthful overall design that aligns more with the aesthetics of today's young people, and its market positioning is more affordable. 2. The Exeed brand focuses on mid-to-high-end products. Its positioning will be more flexible, attracting consumers from different levels. With its elegant and minimalist exterior, high-tech interior, and excellent powertrain performance, Exeed has also gained a large number of fans, and its brand positioning is slightly higher.