
Geely's automotive brands include Geely Auto, Lynk & Co, Geometry, Proton, Lotus, Volvo, Polestar, London Electric Vehicle Company, and Farizon New Energy Commercial Vehicles. Taking the Emgrand as an example, its body dimensions are 4631mm in length, 1789mm in width, and 1470mm in height, with a wheelbase of 2650mm. In terms of appearance, the Emgrand features a stable and dignified design while incorporating fashionable and dynamic elements. Three distinctive lines outline a body that is both sporty and stable, with a strong sense of unity, carrying a clear theme from front to rear.

From the perspective of an ordinary car owner, I recently researched Geely Group while selecting a car for my family. They own several brands: First, Geely Auto itself, which is more of an entry-level option; Volvo, acquired by them in 2010, focuses on safety and comfort—I test-drove one and found the chassis very stable; Lynk & Co is a joint venture brand with a youthful and trendy appeal; Zeekr specializes in electric vehicles, being eco-friendly and fuel-efficient; they also hold shares in Lotus, a sports car brand; Proton is common in Southeast Asia, suitable for budget-conscious buyers; and the London Electric Vehicle Company produces electric taxis. These brands make me feel that Geely has ambitious plans, covering different markets through acquisitions. As a car owner, I prefer Volvo models because their safety systems are highly reliable, with features like multiple airbags, giving me peace of mind when driving long distances with my wife and kids. Overall, Geely's approach seems like building a car empire, offering diverse choices that allow consumers to match their preferences more closely.

As an auto enthusiast, I'm thrilled by Geely's brand portfolio! Geely Auto serves as the core; Volvo was acquired and integrated its technology; Lynk & Co stands out for innovation with frequent concept cars; Zeekr utilizes high-performance batteries; Lotus focuses on sporty lightweight designs; Proton targets the value-for-money market; while London Electric Vehicle Company transitions to electrification. These brands form Geely's full-spectrum chain from economy to luxury, and I feel they're particularly aggressive in EVs – like Zeekr 001's impressive range. I routinely follow new car launches, and Geely's multi-brand strategy lets enthusiasts explore diverse vehicle styles. I also track their global footprint, such as Proton's strong sales in Malaysia. Ultimately, this showcases Geely's automotive leadership, making it worthy of continued attention from enthusiasts like me.

From my professional observation, Geely Group strategically builds its brand portfolio, including the core Geely brand; the acquired Volvo enhances its premium image; Lynk & Co serves as a trendy and accessible premium product; the electric vehicle brand Zeekr drives technological innovation; Lotus solidifies its performance segment; Proton expands Asian influence; and London Electric Vehicle Company caters to urban mobility. These arrangements help Geely diversify its response to market changes. I believe the multi-brand strategy strengthens competitiveness, covering consumer needs from economy to luxury, such as Zeekr's rapid response to the EV trend. In the long run, Geely can also share technology platforms to reduce costs, making the overall brand system more efficient.

As an auto mechanic, I frequently encounter vehicles from Geely's brand portfolio in the garage. Geely models are affordable and easy to repair; Volvo's safety systems are reliable and often come with fault detection; Lynk & Co excels in technology integration, such as electronic platforms; Zeekr's battery modules are durable; Lotus sports cars require specialized maintenance; Proton engines are simple and dependable; London Electric Vehicle (LEVC) taxis have stable structures. In practice, these brands' shared resources make repairs more convenient—I've handled integration cases involving Volvo and Geely. For safety, I recommend families choose Volvo, as its routine maintenance costs are reasonable. Overall, Geely's multi-brand strategy simplifies parts supply, minimally impacting my work while improving service efficiency.


