The Relationship Between AMG and Mercedes-Benz?
2 Answers
AMG is a company under Mercedes-Benz specializing in modifying high-performance Mercedes-Benz sedans. As a wholly-owned subsidiary of Mercedes-Benz, the models it modifies are directly sold by Mercedes-Benz. To distinguish them, its models generally have the AMG suffix added to their model names. Typically, the modified cars have higher performance than the original models. Below is some relevant information about AMG: AMG Brand Introduction: Initially, AMG focused on modifying and upgrading engines for various car brands until it was acquired by Mercedes-Benz in 1978, becoming a subsidiary of Mercedes-Benz. Mercedes-Benz cars modified by AMG remain Mercedes-Benz vehicles, primarily utilizing AMG's unique modification methods in terms of appearance and handling to make the cars more sporty, without compromising the original safety and comfort features of Mercedes-Benz.
The relationship between AMG and Mercedes-Benz dates back to history. I remember AMG started as an independent tuning company, founded in 1967 by two engineers in Germany. They specialized in performance upgrades for Mercedes-Benz vehicles, such as transforming ordinary sedans into track machines. Back then, Mercedes-Benz was just a collaborator, with no ownership ties. By the 1990s, Mercedes-Benz recognized AMG's technical expertise could boost sales, leading to a strategic partnership. In 1999, Mercedes-Benz outright acquired AMG, turning it into their in-house high-performance division. Today, AMG is essentially Mercedes-Benz's own offspring—all AMG models bear the Mercedes-Benz emblem, like the iconic AMG GT sports car or the G63 SUV, which are high-performance icons but still retain AMG's wild DNA in design and engineering. This acquisition history is pretty cool, elevating AMG from a niche player to a dream ride for car enthusiasts worldwide.