Reasons for the Discontinuation of BMW 528li?
2 Answers
This generation of BMW 5 Series 528li was a special launch edition. The G38 model was initially introduced to the market with the 528li as its first variant. Therefore, when the G38 officially entered the market, the 528li, being a special launch edition, was phased out. Introduction to the BMW 528li: 1. Body: Length 5039mm, width 1860mm, height 1471mm, wheelbase 3108mm, front track 1600mm, rear track 1627mm, minimum ground clearance 149mm. 2. Powertrain: Maximum horsepower 258ps, maximum power 190kw, maximum power speed 6600rpm, maximum torque 310n-m, maximum torque speed 2600rpm.
I've done some research on the discontinuation of the BMW 528Li. Essentially, it's BMW adjusting its product strategy. When I compared the specifications back then, I found the 528Li's positioning quite awkward - it was 70,000-80,000 RMB more expensive than the 525Li but only offered 34 extra horsepower, making users prefer going straight for the 530Li. Moreover, after the facelift, the entire lineup switched to the modular B48 engine platform, phasing out the older N20 engine production lines. Combined with the implementation of China's National VI emission standards, automakers were streamlining models to reduce costs. Now the entry-level is the 525Li with 182 horsepower - sufficient and tax-efficient, while the mid-range directly jumps to the 530Li's 252 horsepower, making the product line clearer. This move is actually quite smart, as it both stimulates sales of higher-end models and reduces production line burdens.