Is Zhidou Owned by Geely or Zotye?
3 Answers
Zhidou belongs to the Geely brand. In 2014, Xindayang and Zotye Auto jointly launched the initial Zhidou model, named Zhidou E20, which bore the Zotye logo. Exterior Design: The headlights of the Zhidou pure electric vehicle feature a stylish design with a smoked-black finish, giving it a refined look. The crystal-like decorations below the light clusters also make it appear unlike the conventional image of an electric vehicle. From the side, the lines of the Zhidou bear some resemblance to the Smart. Due to its two-seat design, the area behind the B-pillar and the trunk lid forms a spacious trunk, offering good overall practicality. Interior Design: The interior of the Zhidou is designed simply, with a silver-and-black color scheme that masks the low-cost materials used. The layout of the center console is clear, with each functional area easily identifiable, allowing the driver to operate it flexibly while driving.
As someone who has been immersed in the automotive industry for a long time, I find the ZD brand quite interesting. It first emerged around 2012 as an electric vehicle project jointly developed by Geely Group and Zotye Group, but later Geely Holding gradually took the lead, so it now belongs to the Geely family. Zotye was involved in the early design and production stages, but ZD models like the D-series are primarily urban micro-cars promoted by Geely, focusing on eco-friendly commuting. I think this reflects the exploratory collaborations among Chinese automakers in the early stages of the EV sector. Nowadays, Geely has captured a significant market share through it. If you're curious about Geely's automotive lineup, you might also want to check out their Emgrand or Geometry brands, both of which are part of their new energy vehicle strategy.
Car enthusiasts, those small electric commuter cars from Zhidou are super suitable for city driving! I remember it was initially developed through a collaboration between Geely and Zotye, with Zotye contributing some chassis technology, but Geely quickly took over and established a separate company. Now it's Geely's pure electric brand, focusing on low cost and high efficiency. I've driven the Zhidou D2 before; its range is sufficient for daily commuting, and it's easy to handle, though the space is a bit small. Zotye later launched its own E-series electric cars, but they have no direct relation to Zhidou. Overall, to understand the brand ownership, you have to trace back to the parent company—Geely Holding is the big boss behind it. The electric commuter market is booming, and models like Zhidou have helped Geely seize the initiative.