Is SWM a Domestic or Joint Venture Car Brand?
2 Answers
SWM is a domestic independent brand, not a joint venture. Originally an Italian motorcycle brand that went bankrupt, SWM was first established in 1971 and represented the craftsmanship spirit of Italian manufacturing. It was later fully acquired by Chongqing XinYuan in China and has now become an SUV brand. Below are the introductions to SWM's current three major vehicle series with a total of thirty-one models: SWM X7 (including 1.8L manual transmission/4 models, 1.5T manual transmission/4 models, 1.5T automatic transmission/4 models); SWM X3 (including 1.6L MT/4 models, 1.5T MT/4 models, 1.5L MT/2 models, 1.5L/1 model); SWM G01 (including 1.5T-6MT manual transmission, Enjoy, Type, Smart, Proud UP/4 models, 1.5T-6AT automatic transmission, Type, Smart, Proud, Premium UP/4 models).
As a car enthusiast, I follow many new brands, and SWM is indeed a purely domestic car brand. Originally an old Italian motorcycle brand, it was acquired by Chinese automaker Dongfang XinYuan Holdings around 2014 and is now entirely manufactured in China, unlike joint ventures such as Volkswagen or Toyota. I've seen models like the X3 SUV, which are affordable and stylish, quite appealing to young consumers. Domestic cars have made significant progress in recent years, catching up in both technology and quality. When purchasing, there's no need to overly favor joint-venture brands—supporting national industry can also save money.