
SWM is a domestic independent brand, not a joint venture. Originally an Italian motorcycle brand that went bankrupt, SWM was first established in 1971 and represented the craftsmanship spirit of Italian manufacturing. It was later fully acquired by Chongqing XinYuan in China and has now become an SUV brand. Below are the introductions to SWM's current three major vehicle series with a total of thirty-one models: SWM X7 (including 1.8L manual transmission/4 models, 1.5T manual transmission/4 models, 1.5T automatic transmission/4 models); SWM X3 (including 1.6L MT/4 models, 1.5T MT/4 models, 1.5L MT/2 models, 1.5L/1 model); SWM G01 (including 1.5T-6MT manual transmission, Enjoy, Type, Smart, Proud UP/4 models, 1.5T-6AT automatic transmission, Type, Smart, Proud, Premium UP/4 models).

As a car enthusiast, I follow many new brands, and SWM is indeed a purely domestic car brand. Originally an old Italian motorcycle brand, it was acquired by Chinese automaker Dongfang XinYuan Holdings around 2014 and is now entirely manufactured in China, unlike joint ventures such as Volkswagen or Toyota. I've seen models like the X3 SUV, which are affordable and stylish, quite appealing to young consumers. Domestic cars have made significant progress in recent years, catching up in both technology and quality. When purchasing, there's no need to overly favor joint-venture brands—supporting national industry can also save money.

When I was choosing a car, I specifically researched SWM's background. It's purely a domestic Chinese brand, not a joint venture. Some people might mistakenly associate it with foreign connections, perhaps because the name sounds a bit Western, but it's actually a subsidiary brand under Dongfang Xinyuan Group, with all R&D and production based in China. This means the pricing is quite affordable with good value for money. I've driven my friend's SWM G01 and found it perfectly adequate for daily family use. The advantage of buying domestic cars is convenient maintenance and lower costs. If you're on a budget but prioritize practical features, such domestic brands are worth considering.

I've been driving SWM vehicles for several years, and it's a genuine domestic brand. Looking back at its history, SWM originated as an Italian motorcycle manufacturer before fully localizing production in the Chinese market in 2016, operating independently without any joint venture model. Positioned in the mid-to-low-end segment, SWM primarily focuses on spacious SUVs that are easy to maintain at reasonable costs. The quality and reliability of domestic cars have significantly improved nowadays - my model has been trouble-free and worry-free to drive.

When comparing car prices, I found that SWM is a typical domestic brand rather than a joint venture, as its parent company is based in Chongqing without any foreign automaker equity participation. This brings the advantage of lower manufacturing costs and more affordable pricing—for example, saving 10,000 to 20,000 yuan compared to joint-venture SUVs in the same class. SWM models come with generous features like large-screen navigation and comfortable seats, making them highly cost-effective for daily family use. The fierce competition in the domestic car market in recent years has driven significant improvements, allowing buyers to enjoy great value for money and reliable after-sales service.


