Is Roewe a Joint Venture or Domestic Car?
1 Answers
Roewe is a domestic car brand, and all vehicles under the Roewe brand are domestic cars. Here is some relevant information: 1. Roewe is a brand under SAIC Motor, and this brand has many SUVs and sedans. The SUVs under Roewe include the RX3, RX5, RX5 MAX, etc. 2. The Roewe RX5 MAX is a compact SUV, equipped with two engines: a 1.5-liter turbocharged engine and a 2.0-liter turbocharged engine. 3. Roewe (ROEWE) is a car brand under Shanghai Automotive Industry Corporation (Group) (SAIC), launched in October 2006. The technology for the cars under this brand originates from Rover, which SAIC previously acquired, but SAIC did not acquire the 'Rover' brand. On October 12, 2006, SAIC Motor Corporation Limited (hereinafter referred to as 'SAIC Motor') officially announced that its independent brand would be named 'Roewe (ROEWE)', meaning 'Innovative Honor, Prestige Worldwide'. The Roewe brand has developed rapidly over four years, with its products covering the mid-size and mid-to-large car markets, and 'technology' has become the brand label of Roewe cars. The brand slogan of Roewe is 'Refinement, Technology, Realization'.