Is Peugeot a domestic or joint venture brand?
2 Answers
Peugeot is a joint venture brand. In October 2002, Dongfeng Motor Corporation signed an expanded cooperation joint venture contract with the French PSA Group (Peugeot Citroën Group), introducing the Peugeot brand to China. Taking the Peugeot 4008 as an example: The Peugeot 4008 is a compact SUV based on Mitsubishi's ASX platform. Its front face features numerous lines, distinctive chrome decorations, and a large-mouth-style grille, creating a fierce expression. In terms of power, the Peugeot 4008 is equipped with a 4B11 2.0L engine, with a maximum output of 150 horsepower and a peak torque of 198Nm, paired with a 6-speed CVT transmission.
I remember my family bought a Peugeot 3008 last year, and it drives quite smoothly. This car is a joint venture in China, neither purely domestic nor imported, but produced by Dongfeng Peugeot, a joint venture established by Dongfeng Motor and French Peugeot. There are many benefits to joint ventures: the price is more affordable because local manufacturing saves on tariffs; parts are easier to find during maintenance, as most components are domestically produced; and there are many service outlets, making repairs convenient. For families like ours who use it for daily commuting, joint venture brands like Peugeot strike a balance between reliability and cost. Compared to purely domestic cars, Dongfeng Peugeot pays more attention to safety and design details, but the price remains moderate. The joint venture model is very common in China, with brands like Volkswagen and Honda operating similarly, helping international brands adapt to the local market. My neighbor drives a Dongfeng Peugeot 308 and also says there are no major issues, occasionally some trouble with software updates, but the overall experience is good. In short, choosing a joint venture Peugeot allows you to enjoy French style without spending a fortune, making it suitable for ordinary families.