Is Land Rover Produced by Chery?
1 Answers
No, the two are in a joint venture relationship. Below is relevant information about Chery Jaguar Land Rover: 1. Origin of Chery Jaguar Land Rover: In November 2012, Chery Jaguar Land Rover Automotive Co., Ltd. was established with joint investment from Chery Automobile Co., Ltd. and Jaguar Land Rover Automotive PLC UK, with a 50:50 share ratio. This company is the first high-end automotive joint venture between China and the UK. 2. Vehicle Positioning: Chery Jaguar Land Rover has launched four models: the Land Rover Range Rover Evoque, Land Rover Discovery Sport, the all-new Jaguar XFL, and the all-new Jaguar XEL. In the future, it will also produce and sell other models under the Jaguar and Land Rover brands, as well as joint venture proprietary brand models tailored specifically for the Chinese market.