Is Jetta a Joint Venture or Domestic Brand?

[ArthurAnn]

Jetta is a joint venture brand. Here are the relevant details: 1. At the time of its brand launch, Jetta announced its positioning: safety, quality, trust, and reliability. This is exactly the impression left on consumers by Jetta models since their introduction in China in 1991, with total sales exceeding 4 million units: durable, reliable, and stable. Undoubtedly, German quality is a key factor supporting Jetta's rise to prominence. 2. The Jetta brand will be produced by FAW-Volkswagen Chengdu Company, still utilizing Volkswagen's production lines, and the technology is also sourced from Volkswagen. New models will be based on the MQB platform, using Volkswagen engines. Automatic transmissions may be procured separately to further reduce costs, with previous rumors suggesting possible procurement from Shengrui products.