Is Hongqi a State-Owned Enterprise?
1 Answers
Hongqi is not a state-owned enterprise but rather a central enterprise. The Hongqi brand is an automotive brand under China FAW Group Corporation and is directly operated by FAW. Here is more information about Hongqi: The Hongqi sedan was born in 1958 and served as the official vehicle for Chinese national leaders and major state events. After the reform and opening-up, Hongqi began to pursue marketization and commercialization, establishing the "Hongqi Heart Service System," which includes offline experience centers, digital experience centers, the Qishituan community, Hongqi shared mobility, and a lifetime free service commitment (warranty, rescue, and pickup/delivery). For Chinese people, Hongqi is not just a renowned automotive brand but also a profound sentiment and sacred memory. For FAW employees, Hongqi represents a strong sense of responsibility and a historical mission. In the 1960s and 1970s, Hongqi was a flagship of China's automotive industry. After the reform and opening-up, while continuing to serve as the "national car," Hongqi embarked on its market-oriented journey.