Is Haima related to Mazda?
4 Answers
Haima is related to Mazda. The specific explanation is as follows: The relationship between Mazda and Haima is that Haima Auto's predecessor was Hainan Mazda, which was also a joint venture factory of Mazda, abbreviated as "Haima". Later, Mazda shifted its cooperation to FAW and Changan, and Hainan Mazda was deregistered. The original Chinese shareholders then re-registered a new company called Haima Auto, which is the origin of Haima. Relevant information is introduced as follows: Mazda officially began producing cars in the early 1960s. Mazda Motor Corporation ranks in Japan only after Toyota, Honda, and Nissan, and is also one of the world-renowned Japanese automotive brands. After Mazda partnered with Ford, it adopted a new logo. Changan Mazda has emphasized the construction of corporate R&D capabilities since its inception, adhering to Mazda's engineering-focused R&D system. Changan Mazda Company, based on the needs of the Chinese market, has established a precise and efficient R&D system. It has become a modern joint venture automotive enterprise with independent legal person status.
Haima and Mazda did have a cooperative relationship. I remember clearly that as early as the late 1990s, the two companies jointly established a joint venture in Hainan called Hainan Mazda. At that time, Haima produced many of Mazda's popular models, such as the 323 series, which sold very well in the Chinese market. This collaboration lasted for about a decade, with both parties sharing technology and production lines. However, later Mazda shifted to deepen its cooperation with major manufacturers like FAW and Changan, while Haima gradually became independent, developing its own brand and designs. Nowadays, if you look at the market, although Haima cars still carry some traces of early technology, their models are becoming increasingly localized. Overall, this history has benefited Haima significantly in terms of technological reserves, but it is no longer a subsidiary of Mazda.
The relationship between Haima and Mazda runs quite deep. In earlier years, they jointly produced vehicles, with Haima utilizing Mazda's mature platforms to manufacture cars. Models like the Haima Family were directly derived from the Mazda 323. This collaboration helped Haima grow rapidly, but later, Mazda adjusted its strategy, shifting focus to other Chinese partners. From then on, Haima began independent research and development, launching its own vehicle series. Today, their relationship is more like old friends who rarely meet, but historical traces remain, such as certain engine technologies. As a car enthusiast, I've even collected some of those old Hainan Mazda cars from that era—driving them still brings back fond memories.
Yes, they have historical ties. In the late 1990s, Haima and Mazda formed a joint venture called Hainan Mazda, producing and selling Mazda-licensed models. This collaboration allowed Haima to acquire technology and create best-selling vehicles. Later, the partnership weakened, and Haima developed independently. Today, it even launches new energy products, though its early foundation stemmed from Mazda.
