Is Geely a Domestic or Joint Venture Brand?

[VonAubrey]

Geely Auto belongs to Zhejiang Geely Holding Group, which is a domestic brand founded in 1986. Its headquarters is located in Hangzhou, Zhejiang, China. Main models include Xingyue L, Xingrui, Emgrand, Boyue, and Binrui. The Geely Auto Group currently owns brands such as Geely Auto, Lynk & Co, and Geometry. The Geely Auto logo consists of six gemstones. The blue gemstone represents the azure sky, the black gemstone symbolizes the vast earth, and the combination of the two colors signifies Geely Auto traversing between heaven and earth, reaching every corner of the world. Key milestones in Geely Auto's development are as follows: In 1986, Li Shufu started Geely's entrepreneurial journey with refrigerator parts. In 1996, Geely Group Co., Ltd. was established, marking the beginning of large-scale development. In 2003, the first batch of Geely sedans were exported overseas, achieving a "zero breakthrough" in car exports. In 2015, Geely Auto launched the "Blue Geely Initiative" new energy strategy. The Geely Emgrand EV was officially launched on November 18th. In 2022, Geely's subsidiary Rayblue Auto launched its first battery-swapping model, the Maple 60S.