Is Bestune under the Hongqi brand?
1 Answers
Bestune and Hongqi are two brands under FAW, but currently Hongqi is only used for high-end products, while mid-range and low-end products are named Bestune. The following is a detailed introduction about Bestune: 1. Introduction: The Bestune brand was established on May 18, 2006. On May 18, 2021, FAW Bestune released a new brand strategy and comprehensively upgraded based on the "Window of the World" LOGO, creating a new Bestune brand logo. 2. Brand concept and positioning: The brand concept of the new Bestune: Continuously creating surprises for users' travel. The brand positioning of the new Bestune: A mid-to-high-end brand in China's mainstream automotive market.