Is Baojun a Domestic or Joint Venture Brand?

[VonLincoln]

Baojun is a rather unique joint venture brand. General Motors holds shares in Wuling Motors, responsible for providing technology and collecting profits, but the Wuling brand still belongs to China, and the same applies to Baojun. Therefore, strictly speaking, both Baojun and Wuling are domestic vehicles. Below is a detailed introduction about Baojun vehicles: 1. Brand Introduction: The Baojun brand is a passenger vehicle brand created by SAIC-GM-Wuling, leveraging over two decades of automobile manufacturing experience and fully integrating the advantages of its three shareholders—SAIC, General Motors, and Wuling. It is tailored for emerging global markets. The brand is positioned as a 'Reliable Partner,' with a brand spirit of 'Optimism and Progress, Steadiness and Reliability, and Smart Confidence,' aiming to provide consumers with 'valuable automotive products that instill pride in ownership.' 2. Product Lineup: Baojun offers a wide range of products, including the Baojun 630, Baojun 610, Baojun 730, Baojun 560, and Baojun 510.