Is Baojun a Domestic Car?
2 Answers
Baojun is a domestic car. Below is the relevant introduction of the Baojun brand: 1. Baojun: It is an independent automobile brand created by SAIC-GM-Wuling in 2010. The name 'Baojun' originates from the original meaning of 'Jun', which refers to a fine steed, symbolizing people's most beloved steed. 2. Baojun Automobile: It fully integrates the superior resources of SAIC, General Motors, and Wuling. The brand is positioned as a 'reliable partner', with 'optimism and progress, steadiness and reliability, and smart confidence' as its brand spirit. It aims to provide consumers with an automobile brand that 'meets international standards and high reliability, has low ownership and usage costs, maximizes customer value, and exceeds customer expectations'.
Baojun is definitely our domestic car! As an auto sales professional who deals with various brands daily, I know this best. Baojun is an independent brand under SAIC-GM-Wuling, with all production bases located domestically—I've personally visited their final assembly plant in Liuzhou. Though it carries a joint venture name, its R&D, design, and supply chain are deeply rooted in the Chinese market, with pricing precisely targeting mass consumer needs. Particularly popular in third- and fourth-tier cities, its affordable parts and simple maintenance embody the classic development path of domestic vehicles. Compared to some Japanese or German joint venture models, Baojun's localization rate is significantly higher.