
The price of a new Lamborghini starts around $218,000 for the entry-level Huracán and can exceed $5 million for limited-edition hypercars like the Lamborghini Veneno. The final cost is highly dependent on the model, customization, and additional options. For most buyers, the realistic starting point is around $250,000 after adding essential features and destination fees. The Lamborghini lineup is structured in distinct tiers. The V10-powered Huracán and the V12-powered Aventador (now succeeded by the Revuelto) form the core supercar range. Stepping up, the Urus SUV provides a more practical, yet high-performance, option. At the pinnacle are the limited-production models like the Sian and Countach LPI 800-4, which command multi-million dollar price tags due to their exclusivity and advanced technology. A significant portion of the cost comes from customization through Lamborghini's Ad Personam program. This allows for unique paint colors, bespoke interior leathers, and carbon fiber packages, which can easily add tens of thousands, or even over a hundred thousand dollars, to the base MSRP. Beyond the purchase price, prospective owners should budget for substantial ongoing costs, including high-end insurance, specialized maintenance, and significant depreciation, though some limited editions can appreciate in value. | Model | Starting MSRP (Estimated) | Engine | Key Characteristic | | :--- | :--- | :--- | :--- | | Urus | $218,000+ | Twin-Turbo V8 | High-performance SUV, practical daily driver | | Huracán Tecnica | $250,000+ | Naturally Aspirated V10 | Entry-level supercar, track-focused agility | | Huracán Sterrato | $270,000+ | Naturally Aspirated V10 | Rally-inspired, all-terrain supercar | | Revuelto | $600,000+ | V12 Hybrid | Aventador successor, new hybrid flagship | | Sian FKP 37 | ~$3.7 Million | V12 Hybrid | Limited-series hybrid hypercar | | Veneno | ~$5 Million+ | V12 | Extreme limited-edition, aerodynamic design |

Forget the base price. You're not just buying a car; you're buying a spot on the list. A new Huracán might start at $218k, but by the time you add any meaningful options, you're in for over a quarter-million. The real question is, what's available? These aren't sitting on a lot. You need a relationship with a dealer, and even then, for the special models like the Revuelto, you have to be an existing customer. The sticker is just the beginning of a very expensive conversation.

It's a huge range. The Urus SUV is the most "affordable" way in, starting around $218,000. The classic supercars, the Huracán and the new Revuelto, start around $250,000 and go way up from there depending on the version. Then you have the crazy limited editions that cost millions. The biggest factor is the Ad Personam customization—it lets you make the car truly one-of-a-kind, but that uniqueness adds a massive premium to the final bill.

The purchase price is a down payment on the Lamborghini lifestyle. Budget for insurance, which can be thousands per month given the car's value and performance. Annual maintenance is a must at a specialized dealer and isn't cheap. Tires and brakes alone can cost a small fortune. While most models depreciate, some limited editions can be investments. It's crucial to have a long-term financial plan for upkeep, not just the initial buy-in.

I saved for a decade for my Huracán. The listed price was a fantasy. After the dealer fees, the mandatory options I actually wanted, and the tax, it was significantly more. But hearing that V10 scream behind you is worth every penny. It's not a rational purchase; it's a passion project. My advice? If you have to ask for a general price, you need to dig deeper into your own budget and desires. It's an emotional decision, first and foremost.


