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how much do dealers markup used cars

4 Answers
NorahFitz
12/21/25 6:49pm

Dealers typically markup used cars by an average of 15% to 25% above their acquisition cost, but this range can vary widely from 10% to over 30% depending on factors like vehicle demand, age, and location. High-demand models, such as trucks or SUVs, often see higher markups, while less popular cars may have thinner margins. This markup covers dealer overhead, reconditioning costs, and profit, but savvy shoppers can negotiate it down by researching market values.

The dealer markup, also known as the profit margin, is calculated as the difference between what the dealer paid for the car (e.g., at auction or trade-in) and the listed selling price. Key factors influencing the markup include:

  • Vehicle demand: Popular models in high demand can command markups of 25-30% or more.
  • Car age and condition: Newer, low-mileage used cars often have higher markups (20-25%), while older cars might be marked up 10-15%.
  • Geographic location: Urban areas with higher competition might have lower markups, whereas rural areas could see increases.
  • Dealer type: Franchised dealers may have different strategies than independent lots.

To provide context, here's a table with sample average markups based on industry data from sources like Kelley Blue Book and Edmunds:

Vehicle CategoryAverage Markup RangeExample ModelsNotes
Compact Sedans12-18%Honda Civic, Toyota CorollaLower demand in some markets
Midsize SUVs20-28%Ford Explorer, Toyota RAV4High consumer preference
Luxury Vehicles18-30%BMW 3 Series, Mercedes C-ClassDepends on certification
Trucks22-32%Ford F-150, Chevrolet SilveradoStrong resale value
Electric Vehicles15-25%Tesla Model 3, Nissan LeafGrowing but variable demand
Sports Cars25-35%Ford Mustang, Chevrolet CamaroNiche market, higher margins

When shopping, use tools like Black Book or NADA Guides to check average transaction prices. Negotiation is key; start by offering 5-10% below asking price if the markup seems high. Always inspect the vehicle history report and consider getting a pre-purchase inspection to avoid overpaying for hidden issues.

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McAriana
12/29/25 6:06pm

I've bought a few used cars over the years, and from my experience, dealers usually add a 20% or so markup, but you can talk them down. I always check online prices first and go in with a firm offer. If they won't budge, I walk away—there's always another car. It's all about being confident and not rushing.

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WestonAnn
01/06/26 2:49am

As someone who's worked around dealerships, I can say markups aren't set in stone. On average, we aim for 15-20% profit, but it depends on how fast the car might sell. For hot items like trucks, we might push it to 25%. My advice? Focus on the out-the-door price, not just the markup, and be ready to negotiate based on comparable listings.

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DiEloise
01/13/26 10:46am

Looking at market trends, used car markups fluctuate with economic conditions. Data from 2023 shows averages around 18-22%, but electric vehicles are trending higher due to demand. I analyze reports from Cox Automotive, which indicate markups can spike during inventory shortages. Always cross-reference with multiple sources like CarGurus to avoid overpaying, as regional differences can shift prices by 5-10%.

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